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CRM BI, Analytics & Insights

Delivering advanced CRM Business Intelligence, Analytics, Insights and modelling to achieve a greater understanding and value to customers using various tools including Power BI and TM1 .

Rundas is committed to partnering and providing organizations with advanced CRM KPI Analytics, Business Intelligence (BI), Reporting & Insights services and solutions.

 

Our advanced CRM Analytics solutions utilise your existing Business Intelligence (BI) tools and IT infrastructure, with the primary purpose of delivering tangible value and benefits to you. Alternatively we create your environment or have it outsourced to Rundas on the cloud.

 

Rundas' advanced CRM Analytics methodologies and solutions allow you to evolve traditional CRM systems into advanced customer-centric reporting and analysis.  Our methodologies and solutions partner with you to provide you with the information you need to make decisions that will boost profits, increase market share, and improve customer loyalty.

 

Below is an overview of our CRM-specific analytical solution, designed to ensure your organization has the best possible solution to measure and manage your CRM initiative and unlock the mysteries of consumer behaviour.

  • Customer Segmentation

    • Revenue

    • Margin

    • Profit

    • Active/Stagnant customer

    • Campaign Effectiveness

    • Demographics

    • Buying Patterns

    • Sales Forecast

  • Customer Profitability

    • Lifetime Value

    • Revenue

    • Profit

    • Product Affinity

    • Customer Segment

    • Loyalty Program

    • Repeat Customers

    • Length of Relationship

  • Customer Loyalty

    • Length of Relationship

    • Attrition

    • Lifetime Value

    • Satisfaction Rating

    • New Customers

    • Repeat Customers

    • Purchasing trends

    • Customer Profitability

    • Effect of Loyalty Programs

  • Customer Retention

    • New Customers

    • Repeat Customers

    • Lost Customers

    • Attrition Rate

    • Attrition Reasons

    • Revenue

    • Profit

    • Lifetime Value

  • Marketing Analysis

    • Campaign Costs

    • Conversion Rate

    • Response Rate

    • Campaign ROI

    • Campaign Effectiveness

  • Customer Service

    • Satisfaction Rating

    • Issue Closure Rate

    • Cost of Service

    • Product Issue Ratio

    • Service Issue Ratio

    • Issue Response Time

    • Issue Forecast

 

Contact us to discuss your CRM KPI measures and developing you CRM BI analytics strategy.